When customers fill out an application, every touchpoint shapes their perception of your brand. A redirect to a third-party interface, even a good one, creates friction. It introduces unfamiliar branding at a critical moment in the customer relationship. It creates a pause that allows for application abandonment of good customers.

Grid Apply stops that redirect, alleviating the risk of friction and application abandonment.

With branded application flows, you can customize the look and feel of your verification applications to match your company's identity. Add your logo, apply your colors, and host on your own domain. Your customers complete the process without ever leaving your brand environment.

The result: a seamless experience that builds trust rather than interrupting it.

What You Can Customize

• Logo and brand colors

• Fonts and visual styling

• Custom domain hosting

• Complete removal of Grid branding

Whether you're onboarding borrowers, verifying identity for a new product launch, or running a seasonal campaign, your application flow now looks and feels like an extension of your own platform.

Learn how Grid Apply works and what it can do for your team.