Introducing Grid — the New Frontier of Customer Verification
WRITTEN BY
Grid Team
Jul 24, 2024
Customer verification used to be simple. Today, it's a critical challenge.
Digital identities are more complex than ever, and traditional methods aren't keeping up. In 2023 alone, verification failures led to $10 billion in losses, according to the Federal Trade Commission — the highest number ever recorded.
And the pressure is only mounting. Juniper Research expects identity-related losses to reach $91 billion annually by 2028. For financial institutions and startups alike, effective Know Your Customer (KYC) and Know Your Business (KYB) practices go far beyond meeting compliance requirements. They're essential to operational success.
Grid was built to help teams move beyond fragmented tools and outdated checks. We enable fast, flexible, and scalable verification workflows that support better risk decisioning and smarter growth. Because customer verification is more than a checkbox — it's a competitive advantage.
Why We Built Grid
Grid started as a solution to our own problem. Our team was juggling a scattered mix of tools, facing evolving threats, and constantly troubleshooting broken workflows. We lacked both a unified view and the agility to adapt quickly.
So we built what we needed.
We founded Grid to deliver a modern verification platform for financial firms and startups navigating increasingly complex customer verification demands. After identity-related challenges impacted our consumer business, co-founders Christian-Robert Joseph, Carl-Alain Memnon, and Patrick De Suza created a solution that brings together critical data providers in a seamless, integrated system. Grid is designed to empower businesses with streamlined usability, fast implementation, and the insights needed to stay ahead.
"We created our own verification solution by connecting to the most critical APIs in the industry," explains Christian. "We focused on what financial startups actually use, and built Grid around those real needs."
Built for Control, Speed, and Confidence
Grid puts your team in control. You can design, test, and launch customer verification workflows on your own timeline, without waiting on vendor roadmaps or engineering sprints.
Automate decisions. Run complex checks behind the scenes. Skip redundant steps to save time and cost. We offer pre-built templates for use cases like fintech onboarding and SMB KYB, while allowing full customization to align with your compliance requirements and risk thresholds.
Instead of siloed tools and manual reviews, Grid brings everything together in one place: data, risk signals, and decision infrastructure.
What Makes Grid Different
Grid stands out in a crowded market by offering powerful capabilities that go beyond basic verification. Here's what sets us apart:
Multi-provider orchestration: Pull in data from top-tier KYC and KYB sources within a single workflow.
Rapid deployment: Launch in days, not months.
Low operational lift: Intuitive workflows you can manage without heavy back-and-forth.
Custom risk logic: Design decision rules to match your customer base and regulatory needs.
Insight-first design: Make smarter calls with faster access to the right data at the right time.
Christian articulates Grid’s core philosophy clearly: "We want to enable and empower our customers to be in control. That, to us, is very important. Because if we empower our customers and give them all the solutions they need to always be a step ahead of any fraudster, they’ll be free to focus on growing their own business."
Verification as a Business Advantage
At the core of Grid’s approach is a commitment to helping businesses redirect their energy toward meaningful growth — expanding operations, improving services, and driving innovation. "Our goal is for bad actors to see that Grid secures a potential target and immediately give up and move on," says Patrick.
Grid-protected businesses become recognized as safe havens. When customers see that a financial firm is secured by Grid, they’ll know they’re working with a company that prioritizes security. This helps organizations transform trust into a signal of operational strength and credibility.
In the future we envision at Grid, fraud prevention evolves from a reactive necessity into a proactive, strategic asset. We’re committed to helping businesses navigate the complexities of a digital-first world with confidence and resilience.
Ready to Build Smarter Workflows?
Grid gives you control over customer verification — and everything that depends on it.
Whether you're launching a new product, expanding to a new market, or strengthening your compliance infrastructure, Grid delivers the tools to do it with speed, insight, and certainty.
Schedule a demo to start building your custom workflow today.